Meek Mill, Lil Durk, 21 Savage and Lil Baby are teaming up to start a streaming service. According to tweets from Meek Mill.
Meek recently tweeted the news that he, Lil Baby, and Lil Durk were joining forces to create this new platform. He then asked “top Silicon Valley steppers” to help him with the vision.
He additionally noted that 21 Savage would be joining them too and said they are “looking for the best platform builders.”
This effort, which Meek clarified is not intended to rival Apple, Tidal, or Spotify, is an important step forward after 2020’s racial reckoning.
Meek mentioned that this platform is intended to maximize Black wealth. When it is launched, it will join other Black owned music streaming platforms, such as Verse Nation. Also, this streaming service will match other philanthropic efforts Meek and his cohorts made in 2020.
For example, Good Black News reported that Meek Mill gave $30,000 to the Philadelphia Chapter of Twelve Days of Christmas, a charity that aims to help families survive the holiday season.
As for Lil Baby, he made the song “The Bigger Picture,” which included protest footage from the George Floyd protests.
21 Savage, another partner on the venture, announced in July that he was partnering with Atlanta mayor KeishiaLance Bottoms to create a financial literacy program for children in need.
Overall, the platform will culminate efforts from the rappers to make a substantial change in the rap game. According to Revolt TV, “His goal is to own the DSP [digital streaming platform] with Durk and Baby so that they can call the shots and make a profit.”
By leading the charge to create this platform, Meek is following in the footsteps of his friend and mentor, Jay Z, who owns Tidal and uses the platform to release his music.